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Flexible, customizable and high-performance, the solutions we’ve selected can be adapted to your needs to support your digitalization strategy.
As an e-commerce expert well versed in every challenge an online sales business brings, Synolia advises and supports you through the audit, the definition of your online sales strategy and its translation into an operational roadmap.
Specializing in e-commerce since 2004, Synolia has built its experience project after project. Across every industry, in B2B and B2C alike, the hundreds of projects we have led have deepened our expertise. And we put it to work for you.
At Synolia, an e-commerce consulting engagement is designed to be pragmatic and effective. In an initial analysis and discovery phase, our consultants take the time to understand your organization and analyze what makes you unique (offering, positioning, customers…) to identify the opportunities and limits of your digital transformation. At this stage, the focus is on facts: we talk directly with your customers, prospects and employees. The goal is to gather the concrete elements needed to build a realistic picture of where you stand, which will serve as the basis for defining your platform.
Only in the second phase is this information interpreted to define our vision of your digital transformation, its timeline, budgets and ROI.
A global leader in e-commerce solutions, Adobe Commerce is the top choice for the most ambitious merchants.
With a strong business orientation, the solution combines scalability, composability, and features that optimize the work of both B2B and B2C merchants. It is a true e-commerce growth accelerator, fully integrated into the powerful Adobe ecosystem.
Since its creation in 2008, Synolia has positioned itself as one of its key partners and has a team of certified experts.
A leader among open source e-commerce solutions, Magento stands out for its power and extensibility.
Backed by Adobe and an extremely active community, this license-free solution combines robustness, wide adoption and a rich feature set to meet the needs of B2B and B2C merchants, even the most ambitious ones.
We have been building on Magento Open Source since 2008 and were the first in France to deploy Magento 2 Cloud Edition.
OroCommerce is the leading e-commerce platform for B2B, specifically designed to meet the needs of businesses with complex purchasing processes.
With its native B2B-focused features, robust and flexible architecture, and open-source approach that allows for adaptation to a wide range of specific use cases, OroCommerce enables companies to efficiently digitize their sales while supporting their growth.
As a long-standing global partner of OroCommerce, Synolia leverages its expertise to design and implement tailor-made solutions that combine performance, scalability, and alignment with each client’s unique challenges.
From small businesses to major global brands, Shopify bills itself as the e-commerce solution for everyone!
It counts millions of merchants worldwide and accounts for 10% of e-commerce in the United States. Its growth is the envy of the entire e-commerce industry, and it comes with a feature set that keeps expanding.
Thanks to the W3lead team, the Synolia Group now ranks among the top 5 Shopify agencies (Shopify Plus Partner)!
Sylius is a flexible, scalable open source e-commerce solution, ideal for the most specific B2B and B2C projects.
Designed for custom projects, it is built on a headless, modular architecture and an API that enables fast integration with third-party solutions or services, so it can respond as closely as possible to our customers’ unique needs.
As the only Sylius Leading Partner in France, we have a privileged relationship with the vendor.
Designing a relevant online customer experience starts with knowing your e-commerce audiences. Our consultants help you build a profile of your ideal customers. On the agenda: personas, segmentation and the marketing strategy needed to convert prospects, retain customers and grow sales.
A good e-commerce project is one whose results and performance are actively monitored, so the right adjustments can be made when needed. Conversion rate, traffic acquisition, higher average order value, ROI… Our consultants define the key performance indicators that will measure the success of your e-commerce project, at launch and over time.
The key challenge for an e-commerce platform is to offer features that fit your employees’ needs and your customers’ expectations. Our consultants help you both translate needs into features and prioritize their implementation.
Choosing the right solution is critical, depending on your organization, the features your business needs, and how much customization you need versus standard functionality… Our consultants walk you through the solutions available on the market (SaaS, PaaS, open source) in a clear, structured way. This also means defining budgets, the implementation timeline and the organization that will enable the most efficient rollout.
Selection grids, RFP documents, vendor presentations… Beyond choosing the solution, our team helps you choose the right integration partner, or continue working with our specialist teams when the chosen solution is one of Synolia’s technology partners.
Once the target project is defined and approved, our team of e-commerce consultants can help your team manage change and organizational transformation where needed. Optimization, adoption support, help writing job descriptions for the profiles to recruit, and recruitment assistance… Our consulting team gives you everything you need to steer the project and secure full buy-in from the employees who will administer the platform.
Need advice on setting up your e-commerce site? Contact our team!
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