Consulting & strategy

Define and implement a strategy to steer your digital performance. With its Consulting & strategy team, Synolia helps you build a clear, realistic roadmap that balances growth and profitability.

Consulting at the heart of every project

With soaring acquisition costs, pressure on margins and growing technological complexity, running a profitable business has never been so challenging. Digital projects now carry major strategic weight for companies.

At Synolia, we put consulting at the heart of delivering these projects, backed by a dedicated team with proven expertise and a proven method.

Talk to a consultant

Consulting & strategy: our modular offering

To address your challenges, our offering is modular (à la carte or end-to-end engagement), depending on your needs:

    Audit & scoping

    A cross-functional analysis of your maturity: technology, UX, organization, governance and KPIs.

    What you get: a fast, accurate diagnosis.

    Contact us
    Business performance

    A structured approach built around a cost-structure audit to steer e-commerce performance at the executive level. This offering rests on the conviction that lasting performance first requires understanding your true unit economics, so you can make the right trade-offs between growth and profitability, activate the right business levers and steer your performance over time.

    What you get:

    • A clear view of where value is created and where it is destroyed.
    • The key strategic trade-offs to prioritize for profitability.
    • A prioritized action plan that bridges strategy and execution.
    • Continuous optimization to turn those trade-offs into measurable gains.
    • Executive committee governance for lasting strategic oversight.

     

    Contact us!
    Strategy

    Definition of the strategic vision and roadmap.

    What you get: a clear, realistic roadmap.

    Contact us!
    Technology choices

    Help selecting the stack best suited to your context.

    What you get: a secure target architecture.

    Contact us!
    Data & AI

    Structuring data governance and identifying AI use cases.

    What you get: automatable processes for faster decisions.

    Contact us
    Steering & change management

    Aligning strategy with results and leading change management.

    What you get: a steering committee for maximum adoption.

     

    Contact us!

Our data-, AI- and results-driven approach

To secure the long-term health of your business and the ROI of your digital investments, we take a holistic, pragmatic and resolutely results-driven approach. It relies on a coherent technology ecosystem, governed data, and AI as a lever that serves the business. Here is a closer look at our methodology:

1. Immersion and vision

Understanding your situation

It all starts with what matters most: getting to know you. Our consultants carry out an in-depth analysis of your objectives, your constraints and your business specifics. Your employees and users are involved from day one. This crucial step gathers valuable insights so strategic choices are grounded in hard facts.

Defining a clear vision

Synolia’s consulting team brings in experienced consultants to define a target digital architecture aligned with your business challenges and constraints. We help you build a roadmap that drives your growth and/or profitability by selecting the most relevant levers. By drawing on the technical and functional expertise your needs call for, we set a clear course to secure your priority investments.

Choosing the right tools

We select tools that are technologically sound, future-proof and aligned with your strategy. As DXP experts and technical and functional leaders on the technologies we integrate, we turn strategy into operational reality.

2. Data, AI and scoping

Structuring data and making it reliable

Data is the beating heart of your digital ecosystem. That is why our teams help you put in place reliable, governed and fully usable data that serves your business goals.

Activating AI & automation

AI is a powerful assistant that serves human talent. By identifying and deploying high-value AI and automation use cases, you free your teams (marketing, customer service and operations) from time-consuming tasks and refocus their efforts on creating value.

Scoping your projects

A clear strategic vision lets you structure your digital projects and kick off with precise, shared and actionable scoping. This ensures consistency between the strategic vision set by leadership and the operational rollout carried out by business teams.

3. Execution, adoption & steering

Securing execution

A project scoped upfront secures execution. With clear scoping and objectives, you keep your project under control in terms of timelines, costs and quality.

Driving adoption

From the very first stage of our engagement, we involve leadership and operational teams to ensure alignment and secure buy-in from all stakeholders. Our goal: maximize adoption of the solutions deployed.

Steering and improving

Strategy does not stop at launch. We set up performance management based on precise indicators (KPIs) and regular business reviews. This continuous steering lets you adjust actions in real time so that every investment delivers measurable, lasting value for your company.

Why choose Synolia for your digital transformation strategy?

Over 20 years of experience serving your digital projects

Working with Synolia means partnering with a strategic ally who knows the reality of digital projects: their opportunities as well as their financial, technical and operational constraints. Our expertise is also rooted in a deep understanding of business challenges and objectives.

Our added value

  • A clear grasp of the issues and expectations from the very start of the project
  • A pragmatic, fact-based approach
  • A realistic, concrete strategy and action plan
  • Cutting-edge e-commerce, CRM and data expertise

 

Looking for a digital transformation consulting and strategy agency?

Contact us!