Sylius
Wholesale & distribution

Quitoque entrusts Synolia with the roadmap for its Sylius replatforming

Founded in 2014, Quitoque specializes in delivering meal kits to cook at home. As a digital-native brand, Quitoque runs 100% of its digital business on a platform built by its in-house tech team. That monolithic platform carried a technical legacy that grew heavier over time, and the tech teams gradually lost their command of it.

 

With growing ambitions, Quitoque decided to replatform. After several months spent on the first developments, the company realized it needed to bring in an e-commerce consulting expert. The goal was twofold: confirm once and for all the choice of Sylius, and speed up the go-live of the new platform.


Synolia, the consulting agency for your replatforming.

The Quitoque project at a glance

  • A consulting engagement for an e-commerce replatforming project on Sylius (the solution chosen by the group) to support the company’s growth.
  • A project scope to be defined.
  • A roadmap and deployment cadence to be defined and paced.
  • The need for strategic, functional and technical advice to validate the project timeline.

The challenge:

Eliminate the technical debt built up by the aging in-house platform, restore flexibility to the e-commerce business and give employees and customers a high-performance tool.

Decommission a monolithic project at the heart of the information system to rebuild the foundations of an agile, scalable e-commerce platform.

Our response

Meticulous support from our experts to define and validate the migration steps to Sylius, while designing solutions for the company’s future needs by rethinking the target organizations and the role the e-commerce tool will play.

The migration was designed to follow the principles of the strangler pattern, ensuring a gradual migration with no service interruption at any point.

Synolia also recommended new application building blocks essential to Quitoque’s technical architecture, such as a PIM to manage product information for Quitoque’s recipes and a personalization service to deliver individualized marketing.

Our support:

Getting to grips with the engagement context • Understanding and analysis • Consulting • Presentation of findings • Migration oversight • Support for the client’s tech team • Co-development of some application building blocks

Key stages of our consulting engagement:

With the business teams:

  • Interviews with the main project stakeholders (Management, E-commerce, IT, Sales Administration/Customer Service and Marketing).
  • Mapping of the information system.
  • Workshops analyzing life cycles: product (assortment, stock and pricing); order (picking, shipping, tracking and returns); customer (acquisition, conversion, loyalty).
  • Workshop on managing content and promotional campaigns.
  • Benchmarking of competitors’ features.

With the technical teams:

  • Analysis of the team’s technical environment, tools and processes.
  • Recommendations and projections of best practices in a Sylius context.
  • Independent analysis and recommendations on the migration steps and development best practices (tools and processes, quality, maintainability, security, deployment (CI/CD), documentation).
  • Joint discussions with the developers and their CTO about our approach.

Deliverable:

  • Formal recommendations on the recommended technical foundation, the business roadmap, the schedule and the budgets for the platform migration.

Our Sylius expertise

After reviewing Quitoque’s project, our team of e-commerce experts validated Quitoque’s decision to migrate to Sylius, the solution best suited to the company’s highly specific needs and growth prospects.

As Sylius’s only Leading Partner in France, Synolia is the ideal partner to advise on and integrate the solution. With experts seasoned in Sylius replatforming projects, we had everything in hand to give Quitoque the technical toolbox it needed to save time on its migration.

Results

Synolia’s consulting engagement gives Quitoque:

  • Faster decision-making.
  • Fewer doubts.
  • Synergy across all teams around a project with a clear, established direction.
  • A clear, validated investment plan.

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